Which parts of “being myself” should I share online?
What type of content should I create?
Which influencers in my industry are doing well and what’s working for them?
And WHO am I even speaking to when I create my own content anyway?
I’m glad you’re asking questions, but figuring out your “strategy” for content is actually not where your marketing should start.
Here’s the thing I want you to understand, and it’s the secret that high achievers like Gary Vaynerchuk and Marie Forleo have made their careers out of:
The secret to a booming business is finding your own unique brand clarity, not following someone else’s prescribed content calendar or posting strategy.
(You don’t have to sacrifice who you are or copy someone else’s brand to make sales!)
When you’re crystal clear on what you bring to the table, the competition becomes irrelevant.
So you’ve been so busy chasing down “sales” lately… you haven’t realized you can get people to come to YOU (attract them…) and what you actually need to find is your own brand clarity so you know exactly what your brand voice sounds like, who it resonates with, and why they should be ecstatic to pay you to help them.
If you’re trying to grow your business (or you’re dreaming of starting one) and you are not capitalizing on your personal brand online, you are leaving money and opportunities on the table.
Your personal brand is your business—and the number one thing your business is missing is clarity. It’s not the algorithm, it’s not the hashtags, it’s not a big secret everyone else is keeping from you—it’s that you’re not clearly communicating with your target audience and speaking directly to their pain points.
And each day you’re not speaking directly to *them* and what *they need*, someone else is. Your ideal consumer is whipping out their credit card and punching in their digits to pay that person because your branding and messaging is all over the place. If you confuse them, you lose them—and it happens even faster online than in person.
You’ve tried to do everything else for your business—I won’t look at the freebie graveyard in your inbox—but nothing has worked to catapult your brand to the level you want to be at.
You want the permission to just START, and to understand with crystal clarity how to profitably position your brand as unique in your industry. You want to stand apart from the crowd, but you need someone to give you a compass and map so you can get started in the right direction.
Right now you’re dealing with the endless struggle of:
I’m going to share something with you that no one else has told you… being multi-passionate might make you interesting, but it’s not going to get you paid.
Being clear—with a capital C—on who you serve, how you help, and why you’re worth it is essential to getting the results you want.
If you’re not running a booked out business that you love yet—but you want to!—then read on, because this is for you.
How would your business be different if you could:
A high-value, actionable, proven process to get crystal clear on your personal brand so you can position yourself in an authentic way that attracts your ideal audience who’s ready to buy whatever you’re selling—your services, programs, products, & offers—no hard sell necessary.
You need to be able to masterfully articulate your value-add, magnetize your dream consumers, and create a clear brand position that ties your name to your niche as a leader in your industry.
The Clarity Course gets you paid by showing you how to leverage your personal brand and own the hell out of it.
Uncovering everything you need to know about Personal Branding and my methodology for helping you get clear on your brand so you can start seeing massive results in your business.
Everything you need to know about having the right mindset so you can own your messaging, branding, and power.
Cutting through the noise and answering the most important questions to start seeing results.
Your brand isn’t clear if you’re not effectively and directly speaking to your audience.
How I assess brand clarity, examples of clear vs. unclear branding, and refining and evolving your messaging.
The core content covers everything you need to gain clarity around your personal brand, but why stop there? Use the Live Q+A replay, bonus worksheets and exercises, and my favorite brand clarity resources to help you niche down even more.
The Clarity Course is a proven method that takes all the guesswork out of building a successful personal brand.
With this exact method, I’ve been able to build a global brand for myself, create diverse revenue streams, and collaborate and work with some of the biggest names in the industry, and be seen as the personal branding & growth expert (no big deal ).
This program is your blueprint to get clear on…
There’s no better time than now to gain clarity around your brand, cut through the noise, and go from “who are you?” to “where have you been all my life?!”
The Clarity Course has helped thousands of entrepreneurs (and those who want to be!) like you position themselves online clearly and confidently in a way that grows their businesses so they know what to focus on and how to reach and communicate to their ideal audience. And…
If what you’re doing online isn’t working, and you’re tired of trying to figure it out on your own, it’s time to take the next step that will get you where you want to go.
This program is your ticket to a profitable brand that grows your business just by being yourself online. And isn’t that the dream?
I’m Brittany Krystle, personal branding expert and the host of the top-rated business & marketing podcast, Beyond Influential.
My mission is to teach you how to build an authentic, influential brand online that grows your business so you can create the future you want on your terms. But unlike lots of “experts,” none of what I teach is theory or guesswork—I’ve worked with some of the biggest personal brands to grow their influence including Gary Vaynerchuk, Marie Forleo & Tom Bilyeu, as well as influencers, thought leaders, and entrepreneurs in a variety of industries. I think you deserve to know that I truly understand the personal branding process inside and out, both at a high level and also the just-starting-out basics.
I’ve taught thousands of entrepreneurial-minded individuals at all levels of their business how to position themselves online to achieve their goals and create a future they want. I’m strategic in my approach to help you leverage your unique experience and voice in a way that’s not only authentic to you, but helps you grow efficiently and effectively.
And for those of you who are trying to figure it out or currently pivoting—I’m a non-practicing lawyer who graduated, passed the bar, said screw this, and followed my passion—so I get it!
No matter what you do for a living, your personal brand is your business.
Stop stockpiling freebies and trying to serve everyone.
The possibilities and opportunities you can create for yourself with a strong personal brand are limitless in the online space, so ask yourself this: what’s the one thing you want to be known for?
It’s time to say no to the things that aren’t filling you with joy and start saying hell yes to your people and your gifts.
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