“If someone says they can’t go through the door, or the back door, or the side door, I’m coming down through the fucking chimney. You’ve got to figure out a different way to get what you want, it’s not always going to be the same way as everyone else.” – Lauryn Evarts Bosstick
How to Turn A Blog into a Brand & Business
On last week’s episode, I interviewed Lauryn’s husband the CEO of Dear Media and also one half of The Skinny Confidential podcast, Michael Bosstick. If you have any interest in the business of podcasting, monetization, the future of audio, influencers, you’ll want to check out that episode.
Before we get into the show, I want to give even more context on why Lauryn’s brand is one to watch. I started following her journey in 2016 after I met her and Michael when they came in for a filming of The #Askgaryvee Show. How hard she worked was obvious then and the growth and the evolution of her brand in the last three years is completely a result of her hustle.
Building Authentic Influence
All while also being a master at monetizing in a way that feels organic.
Let’s just get into it, please enjoy my conversation with Laura Evarts Bosstick!